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Start each week with Ignition Point – a series that connects fresh perspectives with practical strategies to help Young Professionals and Aspiring Leaders get fired up and ready to win the week.

Ignition Point is all about making a positive impact, so please share the show with someone you think it may help. You can also help us improve by joining our LinkedIn and Twitter Community by using #IgnitionPoint, submitting a review on Apple Podcasts, or emailing feedback to steven@decisiveleap.com.

Jan 7, 2020

David Meerman Scott joins the show to give you an inside look what it means to build a Fanocracy and why connecting through Fandom can be rocket fuel for any individual, business, or nonprofit that chooses to focus on inspiring and nurturing true fans. In David’s new book – Fanocracy: Turning Fans into Customers and Customers into Fans – David and his daughter Reiko team up to explore why some of our favorite brands are able to build fandom and how you can attract fans of your own.